The lives bred on this beautiful land-“Formosa” who always can conquer many challenges and difficulties by holding strong willpower and eventually achieved prosperous society from poverty.
Nevertheless, The disaster from the environment , 921 Earthquake 、Typhoon Morakot 、 the food security issue 、global climate change and the crisis of corps invade us continuously. Not only people on this land threatened but enterprises face strict survivor challenges. We have been receiving the plentiful nutrition from the land, but now our land get heavier and heavier injured, what can we return to our land. Maybe, nothing.
But, we don’t want to do nothing.
But, as an over 60-years cosmetics enterprise, what we can do for this land.
Facing different strict tests of unsteady environment, the only way to solve is change. We have learned a creative goal – the value chain of human being and environment- 「to make things well, people should live well, to let people live well, the land should be keep well 」, hence, we know clearly that the environment should be balanced and then people could settle their life and more than establish good career. Therefore, we keep on processing re-orientation to the enterprise and products, and find a way to do what we must do gradually.